I’m DaRaun, a New York based Art Director and Designer focused on creating visual experiences that connect culture, story, and strategy. I translate ideas into tangible, emotionally resonant moments across brand, content, and experiential work.
My approach is rooted in empathy, rhythm, and refinement. I’ve collaborated across sports, entertainment, and tech, always asking: how can design help people feel more seen?
To me, design is more than aesthetics. It is a vessel for identity, creativity, and connection. Through intentional storytelling and thoughtful execution, I aim to create work that moves visually, emotionally, and culturally.
Outside of design, I’m often watching basketball, anime, or reading manga that feels like art in motion. I reset with runs, immerse in video games, and believe a good outfit can shift your energy. I see great design as flowing like a crossover on the court, a seamless fighting game combo, or a cutscene that reveals something you didn’t know you needed.
Currently watching
The Last of Us
Lazarus
Currently reading
The Inner Game of Tennis
Solo Leveling
Currently playing
Xenoblade Chronicles X: Definitive Edition
Final Fantasy VII Rebirth
Tekken 8
Currently running in
Brooks Glycerin Max
Let’s Connect: Email
Work
Medallia
The National Basketball Players Association
Interscope Records | Cinematic Music Group
Select Clients
Sony Music Entertainment
Universal Pictures
Republic Records
RCA Records
Adult Swim
Splice
NBA
IMG
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