I developed and curated wardrobe selections that matched the tone and diversity of industries ranging from hospitality to tech to financial services. Working closely with photography agency Soona, along with hair and makeup teams, I ensured the shoots struck the right balance - polished but human, professional
but approachable.
The result was a library of on-brand imagery that elevated Medallia’s visual storytelling. These photos gave the company assets that felt real and resonant, strengthening brand trust while enabling marketing and communications teams to represent clients with authenticity across campaigns, product stories.