and heavy emotional weight of his music.
The creative direction channeled Slayter’s gritty East Coast roots, using dark tones, sharp textures, and a sense of compressed pressure to visually convey survival, pain, and unspoken resilience. The goal was to translate the emotional intensity of the track into a visual form that matched its sound and story.
This project showed how cover art can become a storytelling device, not just a wrapper for a release. By grounding the design in the artist’s identity and lived reality, the visuals helped reinforce the authenticity of the music and strengthen the connection between Slayter and his audience.